New funding opportunities for startups from Microsoft and Nokia

Pekka is a 3rd generation entrepreneur and founder of Digia, a publicly listed mobile sw-company, listed at NASDAQ OMX Helsinki. Pekka took the company from 1 person to 1.600 persons and after 17 years in mobile software he now has an Executive in Residence position at Aalto University Center for Entrepreneurship ACE.

In this capacity he now acts as the Head of AppCampus, which is a 18 million euro grant fund established by Aalto University, Nokia and Microsoft.

Transcript

1. AppCampus Boosting Mobile ecosystem Valostartup, Oulu 25.5.2012 Pekka Sivonen Head of AppCampus 1  
2. Background -Finland is a global hub for mobile, gaming, sport & wellness as well as education, research and innovation. -Nokia and Microsoft joined effort to build a new global mobile eco-system around the Windows Phone –platform. -Nokia and Microsoft selected Aalto University as a partner to accelerate the development of the eco-system globally. -Aalto initiated AppCampus -program to foster the development of new self-sustaining mobile innovation ventures via education, entrepreneurship and research programs. -Oulu Startup -ecosystem a great partner to accelerate efforts 2  
3. The goal of the AppCampus -program is to create a self-sustaining application development ecosystem that would organically generate new services and applications for for Windows Phone and Nokia Platforms. Scope & Mission 3  
4. The Oulu Startup Ecosystem Execute 4   Educate Business Product
5. 5   Value Proposition for Developers -Awards: 20-70.000 euro / App -Coaching & Education, Product-oriented -Professional SW-Dev. Process & Quality Assurance -Network & Marketing Support, Marketplace & Nokia Store -Online submission: appcampus.fi
6. 6   AppCampus Benefits -IPRs remain property of the developers. -No Equity dilution. -No Revenue Share required. Fostering Next level of UX & Entrepreneurial Innovation
7. AppCampus Quality Assurance Process follows internationally widely accepted standards. Mentoring, training, monitoring and coaching available for young companies to elevate them to highes quality software standards. End result: better competitiveness in the Marketplace, higher customer satisfaction. AppCampus Quality
8. 8   Grants – Selection Criterias Application should meet some(*) combination of the criteria: 1. Innovative, first-to-market app-concepts. 2. Differentiated, unique apps, not already available on competing operating systems. 3. Support for key features and APIs of the platform as they become available. 4. Demonstrated design elegance and technical quality. 5. Potential to drive momentum of the new ecosystems. Mere ports of existing applications or simple feeds of syndicated content will not be eligible for funding. (*) not necessarily all.
9. 9   Award Categories Level 1 (e.g. 20kEUR) •  Relatively simple (standalone) applications. •  In calendar time we would expect this to be done in two months. Level 2 (e.g. 50kEUR) •  Application which requires interfacing with some existing network (cloud) based service/media/information. •  In calendar time we would expect this to be done in three months. Level 3 (e.g. 70kEUR) •  Application which includes the development of the network (cloud) service back-end, and interfacing with it. •  In calendar time we would expect this to be done in four months or more.
10. 10   AppCampus Apps Pipeline
11. Cooperation Opportunties AppCampus keen to cooperate with outstanding Technology, Business, Education or Investor Partners. 11   Friends Referrers Partners •  Visibility •  Dealflow •  events •  Qualified leads •  P r e f e r e n t i a l treatment •  E d u c a t i o n a l cooperation •  C u s t o m i z e d cooperation...
12. Next... -Mid May '12 online Grant application x Companies -Mid June '12 announce first grants -Summer: extend geographical coverage, -Fall: educational efforts, Partner/Affilate network -AppCampus Grand Opening during Nokia World 12  
13. AppCampus Core Team Pekka Sivonen, 50, Head of AppCampus is the founder of Digia, a publicly listed mobile sw-company. Pekka took the company from 1 person to 1.600 persons and after 17 years in mobile software he now has an Executive in Residence position at Aalto University Center for Entrepreneurship. Pekka has been nominated by Ernst & Young the best Service Entrepreneur in Finland three consecutive years, 2004, 2005 and 2006. Pekka´s passion is mentoring and coaching new and established start-ups on business-plans, clients, financing and networking. He also loves fly-fishing and downhill skiing. Tapio Siik, 50, AppCampus Evangelist is currently the Head of Innovation Services in Aalto Center for Entrepreneurship (ACE), and has extensive Nokia background of around 17 years in various positions ranging from running large R&D organizations to Vice President level business line responsibilities. In the last seven years with Nokia he was a key member in Nokia VC investment teams, Nokia Venture Partners & Nokia Growth Partners, where he invested in companies like Bitboys Oy (acquired by AMD), Coding Technologies AB (acquired by Dolby), Sasken (IPO/ India), WiderThan (IPO/Nasdaq), and many other startups globally. Tapio has held managerial positions also in other global companies including ABB & Intergraph.Tapio is a passionate marathonist. Paolo Borella, 47, Director AppCampus is the Founder at Boro Oy, an advisor service to help start-up shape and grow their business, with a focus for Mobile/Online services and the sport segment. Paolo has passion for helping create new business. His previous work included running community as Vice President at Fox Mobile Distribution in Germany, and Director at Nokia, for the Porfolio Management for Service and Software GTM. He spent more than 10 year of his youth writing code in start ups, doing triathlon & donwnhill skiing, and studying for his degree in Management and Production Engineering.
14. AppCampus Core team Teemu Tapanila, Developer Evangelist is the Founder at Style Five Design which focuses on helping companies to make right technical choices and execute them. Teemu is studying computer science in Aalto University. He has founded and is currently leading Windows Phone Aalto Community and is also active board member at Aaltoes. Before this Teemu has been doing cutting edge software development in Symbio and Appelsiini. Teemu Seppälä, Marketing More than 500 projects executed with 100+ companies and universities worldwide, screened 3000+ university based business cases, spinned out 40+ research based companies, co-developed growth oriented ecosystem into Finland: funding for start-ups & R&D projects (30M€+ public funding with 50+ cases), business development, R&D projects for various industries, tech transfer (IPR sales & licensing), coaching, branding, creating new business concepts and HR development. Zaira Mammadova, Communications Zaira works in communications at ACE and studies Business Mangement and Communications at Laurea UAS. Born in Baku, Zaira spent big part of her life in Azerbaijan. While living in Baku, Zaira volunteered for 2 years for UNCHR as an English language and Math teacher for refugee children and women. Prior to moving to Finland, she lived in Toronto (Canada) working as a screenplay writer for Student commercials. Zaira is a big fan of martial arts, Barcelona Football Club and food blogging. Chris Bouret, Operations Chris has a wide experience in the mobile industry. At Nokia Research he led a program to standardize the existing 3G Voice over IP solution. After graduating from the Helsinki School of Economics MBA program he developed, for Nokia, a leading mobile photo sharing solution in collaboration with Flickr. At Nokia Services he supported the business development of leading Internet Services. Finally, he co-founded Furtiv, a startup that creates social media apps and services. In his free time Chris likes to update his software development skills and spend time with his family OULU MAN
15. Contacts 15   AppCampus Metallimiehenkuja 10, 2nd floor P.O. Box 17600, FI-00076 Aalto FINLAND Web appcampus.fi Twitter @appcampusfi Facebook facebook.com/appcampus.fi