Celebrate the publication of Tomer Sharon’s new book, Validating Product Ideas, with a fun, interactive talk.
From the event page:
Learn from Tomer about his experience writing the book, including research with over 200 product managers, startup founders, and venture capitalists from all over the world. From this research, Tomer structured Validating Product Ideas around these four burning questions that product managers and startup founders frequently ask themselves about their users (or potential users):
1. What do people need?
2. Do people want the product?
3. Which design generates better results?
4. How do people find stuff?
For each question, Tomer will briefly explain the question, why it is important to ask, and when in the design process it is a good time to ask it. Then, Tomer will then facilitate a short open discussion about the methods by which to answer the question.