323W - Tutorial Mar.17th

Transcript

1. cultural dimensions in advertising W323
2. No volunteers, sorry. YOUR ADS 01 #SFU323
3. • Work on the layout of the Electronic Press Kit • Imagine to be a real marketing agency working on a real advertising campaign • Do not explicitly refer to the course • It will help build your portfolio: imagine to use it during your next job interview GROUP WORK – PROFESSIONAL LOOK #SFU323
4. An executive summary should summarizes the concept and the purpose of the ad you are presenting. It should inform your TA of how you believe it connects to the course material. The executive summary should be approximately 1-2 pages single-spaced. 01 GROUP WORK – EXECUTIVE SUMMARY #SFU323
5. • The company name – give your team a name. You should act as a real marketing agency • The members – Describe yourself in a professional manner 01 GROUP WORK – BIOs #SFU323
6. #SFU323 http://moz.com/about
7. #SFU323 http://mailchimp.com/about/
8. http://smf132.wix.com/eyeoninitiative 01 EXAMPLES FROM THE PAST TERM #SFU323
9. Room HC 2146 right after class alusoli@sfu.ca Alberto Lusoli twitter.com/albertolusoli #SFU323 You can also find me at: * See you next week