Upgrade to Pro — share decks privately, control downloads, hide ads and more …

UXINDIA18 - The Human Mind and Language: Unders...

Avatar for uxindia uxindia
October 04, 2018
Design
0
53

UXINDIA18 - The Human Mind and Language: Understanding Us to Design Better

Half day workshop - Day 1

Avatar for uxindia

uxindia

October 04, 2018
Tweet

More Decks by uxindia

See All by uxindia
Designing for social change and awareness narratives with smell
Avatar for uxindia uxindia
1
190
Creating a Culture of User Research
Avatar for uxindia uxindia
0
150
Enough with the evangelism, let’s make a deal!
Avatar for uxindia uxindia
0
64
Never sweat about pixels again – Design System at Scale by Qubole
Avatar for uxindia uxindia
0
110
Dead-end in Immersive Technology (AR /VR and MR) lead UX?
Avatar for uxindia uxindia
0
100
Design Meta Systems
Avatar for uxindia uxindia
0
100
Building Design System for Managing Design Consistency and High-Functioning Team
Avatar for uxindia uxindia
0
360
Data Driven UX Research: Workshop on how to get the best out of Ethnography, Surveys and Online Behavioral Data.
Avatar for uxindia uxindia
0
90
Adekunle_Oduye_30_Min_E.pdf
Avatar for uxindia uxindia
0
81

Other Decks in Design

See All in Design
大きな変化の中で、わたしが向き合ったこと #もがく中堅デザイナー
Avatar for 弁護士ドットコム bengo4com
1
1.4k
Treasure_Hunting
Avatar for Sol Metts solmetts
0
240
Vibe Coding デザインシステム
Avatar for poteboy poteboy
3
1.6k
AIエージェントが対話的なUIを返す！MCP−UIで変わるユーザ体験
Avatar for daitasu daitasu
1
150
逆向きUIの世界 〜iOSアプリのRTL言語対応〜
Avatar for akatsuki174 akatsuki174
1
510
kintone Style Book
Avatar for kintone kintone
6
10k
UI/UX & Web Design Portfolio 2025｜Madoka Kumagai
Avatar for Madoka madoka_portfolio
2
130
OSO2025-マサカリと太陽：伝え方の情報デザイン
Avatar for majimasachi majimasachi
0
680
DMMデザイナーの “AI活用の現在と未来”
Avatar for TakumaS takumasaito
1
450
生成AIの不確実性を価値に変える、「ビズリーチ」の体験設計 / KNOTS2026
Avatar for Visional Engineering ＆ Design visional_engineering_and_design
4
710
企業にデザインが融けたとき、デザイナーにできること。事業会社12年間の探究と葛藤 / Designship2025
Avatar for Visional Engineering ＆ Design visional_engineering_and_design
0
1.4k
Shaolin_Showdown
Avatar for Sol Metts solmetts
0
290

Featured

See All Featured
Done Done
Avatar for chrislema chrislema
186
16k
Speed Design
Avatar for Sergey Chernyshev sergeychernyshev
33
1.5k
We Are The Robots
Avatar for Honza Javorek honzajavorek
0
170
Product Roadmaps are Hard
Avatar for C. Todd Lombardo iamctodd
PRO
55
12k
How to Grow Your eCommerce with AI & Automation
Avatar for Katarina Dahlin katarinadahlin
PRO
1
110
How Fast Is Fast Enough? [PerfNow 2025]
Avatar for Tammy Everts tammyeverts
3
460
The B2B funnel & how to create a winning content strategy
Avatar for Katarina Dahlin katarinadahlin
PRO
1
280
How to Talk to Developers About Accessibility
Avatar for Jason CranfordTeague jct
2
140
What does AI have to do with Human Rights?
Avatar for Per Axbom axbom
PRO
0
2k
Pawsitive SEO: Lessons from My Dog (and Many Mistakes) on Thriving as a Consultant in the Age of AI
Avatar for David Carrasco davidcarrasco
0
68
Bridging the Design Gap: How Collaborative Modelling removes blockers to flow between stakeholders and teams @FastFlow conf
Avatar for Kenny Baas-Schwegler baasie
0
450
How to Build an AI Search Optimization Roadmap - Criteria and Steps to Take #SEOIRL
Avatar for Aleyda Solis aleyda
1
1.9k

Transcript

  1. None

  2. Human mind, Language & Design Thinking UX India 2018 Dr

    Bhavana & Sandheep

  3. Understanding Us

  4. Experiencing the world Processing of sensory stimuli Construction of internal

    representation Beliefs, Values, Attitudes, Metaprograms

  5. How humans engage with the world? Certainty Uncertainty Significance Connection

    Purpose Growth 6 Types of needs

  6. Emotions How emotions are formed ? How emotions make moment

    significant ? How emotions impact relationships ?

  7. Design Process Needs UX Emotions

  8. Hands-on Activity - Needs & Emotions Integration of Needs &

    Emotions with UX Design

  9. Language How humans interpret language ? Surface and Deep structures

    Communication and Design

  10. Violations of Metamodel Deletion Distortion Generalization 3 Violations

  11. Hands-on Activity - Language Analysis Metamodel and UX Writing

  12. Design for the human animal, not the user!