Google Design Sprint (english) #GoogleDE

Google Design Sprint (english) #GoogleDE

An intensive and compact introduction into the method mix from Google Ventures, that combines aspects from business strategy, design thinking, and user research from places like IDEO and Stanford How the structured process works, and what its strengths are, as well as its comparison and interplay with the established combination of Design Thinking and Lean Startup.

How Design Sprint helps answering critical business questions through rapid prototyping and user testing. How teams reach clearly defined goals and deliverables and gain key learnings, quickly. How the structured process helps to spark innovation, encourage user-centered thinking, aligning teams under a shared vision, and gain insights about a products marketability before launch.

This presentation offers answers to these questions and a lot of practical insights.

#DesignSprint, #DesignThinking, #LeanStartup #GoogleForEntrepreneurs


Benno Loewenberg

June 07, 2018